Hi there! I am Latoria Cantey, mindset and business coach.  I’ve been right where you are-trying to chase my dreams, being everything to everyone, and putting myself on the back burner.  Then something clicked and I thought “life doesn’t have to be this way”, “running a business doesn’t have to be dreadful”, “life isn’t designed to be hard”, and that’s when the shift happened. 

 Today, I help ambitious women and men like you who have it all, want it all, and are trying to get it all without the sacrifice.  I am an International Coach Federation (ICF) certified coach with a Master’s in Business Administration, but to be honest the real reason I’ve had the honor of serving some amazing individuals is because I understand what it’s like to have moments of success, losses, and still trying to keep it together.

 Priding myself on my many roles as a wife, mom, and US Army Veteran (hooah!) I’ve experienced many challenges over the course of my career and business; both personally and professionally.  These experiences along with my skills and educations are the driving forces behind my service to each of my clients.  My approach is simple-helping my clients make the shift by adding value to improve overall and achieve their definition of success. 

 I am an advocate for growth and development, rather personal, professional, or business growth.  Working with me you can expect major shifts in your life and business because I believe all growth starts when we accept our weakness.

 Are you ready?


 Here’s what a few of my amazing clients had to say about working with me:

"Latoria coached and supported me with purpose, integrity and a sense of humor. Working with her was a pleasure!"- Sheva Moore, CPC - Washington, DC

 “Latoria was a very helpful coach; she wasn't afraid to ask hard questions and offer new perspective, which is just what I needed. With her help, I was able to make a decision on what path I should take in my own career. I definitely felt at ease to talk to her about whatever was on my plate. Thanks, Latoria!”-Abigail M.

“Good morning, Latoria.  I just finished reviewing my numbers from my small business and wanted to take a moment to share with you something that I noticed.  The first half of the year, I averaged about $500 in profit a month.  I could have been happy with that.  After receiving consultations from you, I expanded my business just a bit and ended the year averaging over $2,000/month.  Thank you for your guidance and coaching and helping me to discover the possibilities for this great opportunity!” -Prince T.